It’s Time to Huddle!

This month marks the start of our annual Huddle discussion group series—one of IHAF’s most popular events. These half-day sessions are ideal for in-house agency leaders and individual contributors alike. This year’s Huddle focuses on the rise of Omni-Channel Marketing and the challenge of keeping pace in today’s ever-changing marketplace.

We’re excited to be journeying from Boston to DC/VA to Chicago to the San Francisco Bay area with none other than former Instagram and Facebook executive ChRiS Gomersall, CEO of ATOMIZED. In the span of two weeks, ChRiS will put his expertise to work as he facilitates discussions among Huddle attendees regarding the team structures, tools, and talent required to succeed in today’s multi-platform world.

With the multiplicity of channels available to consumers, the call for in-house teams to integrate is at an all-time high. This year’s Huddle not only reflects a growing trend in the industry, but a shift our members are seeing within their own organizations.

Discover how other in-house agencies are navigating the complexities of Omni-Channel Marketing by attending the IHAF Huddle nearest you! Click here for location dates and timesIf you’re already registered, be sure to read next week’s blog which will introduce you further to Huddle facilitator, ChRiS Gomersall.

Recent Posts

The Latest in Offshore Creative Production

February 17, 2020

  • by Shelley Harrison and Anil Noorani, Amnet

Tapping lower-cost, overseas resources for creative production is not a new trend. And as agencies look to decrease their production costs by 40% or more, offshore partnerships are transitioning from experimental to mainstream.

If your in-house agency has yet to engage in offshoring (or tried a …

Read Moreright arrow

What’s Your Purpose?

September 25, 2023

  • by IHAF Staff

Everyone needs a sense of purpose. Purpose provides direction. It helps us prioritize. And it brings much-needed meaning to daily tasks.

For in-house agencies, purpose is especially important because it helps us stay focused on the type of work we should be doing as opposed to being sidetracked by …

Read Moreright arrow