• IHAF Wrapped

    December 20, 2023

    • by IHAF Staff

    One of our favorite things to do at year-end is look back at the events, presentations, and online resources our members tapped most. (Why should Spotify have all the fun?) Here are a few of your favorites in 2023:

         • New Assortment of Org Charts     Download     • Updated Job Profiles          …

    Read Moreright arrow

  • In-House Data: Fact or Fiction?

    October 16, 2023

    I’m going to be honest with you, which I always am but this time it’s scary honesty. There are a lot of in-house agency research reports out there. And not all of them contain data that are close to the integrity of the studies IHAF publishes—the next of which drops at the IHAF conference on …

    Read Moreright arrow

  • What’s Your Purpose?

    September 25, 2023

    • by IHAF Staff

    Everyone needs a sense of purpose. Purpose provides direction. It helps us prioritize. And it brings much-needed meaning to daily tasks.

    For in-house agencies, purpose is especially important because it helps us stay focused on the type of work we should be doing as opposed to being sidetracked by …

    Read Moreright arrow

  • High-Performing Teams, Glory Awaits!

    July 17, 2023

    • by Olivia Brown, IHAF

    Every day, your in-house agency makes big wins. From developing breakthrough creative to delivering record-high ROIs, your team does it all. Do you ever take the time to pause and celebrate all that you do? All too often, high-performing internal agencies are so focused on business as usual that …

    Read Moreright arrow

  • Creativity Is Calling … Enter Your Work!

    May 08, 2023

    • by Olivia Brown, IHAF

    Your in-house agency is your company’s creative heartbeat. You develop innovative campaigns, supporting assets, and sharp messaging that compels your audience to act. Time after time you reach consumers in new ways while supporting the same brand—and that’s no easy feat. Your team’s work and …

    Read Moreright arrow

  • Pull Up a Chair at Our Regional Roundtables

    April 03, 2023

    • by Olivia Brown, IHAF

    In June, in-house professionals are coming together to share experiences and exchange ideas in seven cities across the US and Canada. That’s right, the In-House Agency Roundtables are back—a collection of three-hour discussion groups for those looking to network and learn with other in-house …

    Read Moreright arrow

  • Leaders, Meet Us in Atlanta!

    March 06, 2023

    • by Olivia Brown, IHAF

    Next month, we’re headed to Atlanta where IHAF member and reigning In-House Agency of the Year, Delta Air Lines, is set to host the 2023 IHAF Leadership Summit. Along with keynote presentations from other high-flyers, Delta’s award-winning team is taking us under its wing for an exhilarating day of …

    Read Moreright arrow

  • Your In-House Network

    December 12, 2022

    • by Emily Foster, IHAF

    Shortly after “the social network” that eventually became Facebook launched from a college dorm across the river, the first-ever in-house agency network was born. That’s right, I’m talking about IHAF. And while we didn’t know it at the time, in the years that followed, the in-house model would rise …

    Read Moreright arrow

  • Reunited...And It Felt So Good

    December 05, 2022

    • by Olivia Brown, IHAF

    It’s been a few short weeks since the 2022 IHAF Conference & Awards, where nearly 300 in-house professionals gathered to get real about the state of the industry. In the wake of the event, conferencegoers have had a lot to say about what it meant to be together again.

    • “There was a warmth and …

    Read Moreright arrow

  • Get Ready to be Uncensored

    November 07, 2022

    • by Olivia Brown, IHAF

    With a little over a week until the annual IHAF Conference & Awards, the in-house commuity is brimming with anticipation for this year’s UNCENSORED event. To help you prepare, here’s some quick intel on next week’s happenings.

    Check In and Relax. Report to the Westin Copley, check in at our …

    Read Moreright arrow