Program Calendar

  • How Brand’s Got Your Back

    February 15, 2018 1:00pm EST

    Presented By: Douglas Spencer, President, Spencer Brenneman

    The recommendations you make are based on relevant data, disciplined creative and industry best practices, right? Yet, sometimes your clients just don’t get it. That’s why you need to spea...
  • VR, AR, MR, and 360—Are You Ready?

    March 15, 2018 1:00pm EDT

    Presented By: Tom Westerlin, Creative Director, Nice Shoes

    Your in-house agency is up-and-running. You’re producing print, digital, and video content (and earning praise from your peers at the IHAF Awards). What about immersive content using virtual rea...
  • Simplifying Cross-Screen Video

    April 12, 2018 1:00pm EDT

    Presented By: Presenters: Melinda McLaughlin, CMO, Extreme Reach

    Are your cross-screen video campaigns developed and produced efficiently, or do you encounter mishaps along the way? Are talent-and-rights contracts integrated into your project workflow, or are you s...
  • Account Management Revival

    May 17, 2018 1:00pm EDT

    Presented By: Marta Stiglin, Principal, Stiglin Consulting

    The Account Management function within an internal agency is often the least defined and therefore the least fulfilling to work with—both for clients and in-house colleagues. While some expect y...
  • Lessons Learned from the Inside

    June 07, 2018 1:00pm EDT

    Presented By: Pamela Sarian, Executive Director of Account Services and Mark Chamberlain, Executive Creative Director, Marketing & Communications at Boston University

    The challenges the in-house agency at Boston University faces are no different than those of corporate marketers, with a multitude of offerings including 17 schools and colleges, hundreds of centers a...
  • IHAF Conference & Awards Show

    November 08, 2018 8:00am EST

    SAVE THE DATE! The IHAF Conference & Awards Show is our biggest event of the year. It is also the premiere networking and learning opportunity for in-house agency professionals, with over 300 at...