Getting It Right: Process & Positioning
Navigating the operational challenges inherent in running an internal agency can feel like an endless series of twists and turns. While there are ways to overlook certain obstacles for the sake of getting the job done, there are also ways to enhance your team’s problem-solving capabilities to successfully overcome the process concerns they encounter.
In our upcoming webinar, Corey O’Brien of Aquent Studios and creative operations guru, Jen Miller, will reveal what truly successful in-house agencies are doing to get it right—from striking a balance of accountabilities between internal and external resources to practical ways of tiering incoming project requests to partnering with clients and colleagues to effectively forecast work.
You’ll leave this session with insight on how to re-frame in-house agency operations into a series of ongoing projects by engaging the team in “creative workouts” to address operational concerns. You’ll also learn how to develop visual and verbal solutions for more-intuitive processes and how to use your creative firepower to communicate your value to the larger organization.
Join us on Thursday, June 20 at 1 pm ET and get ready to start treating your operational challenges like the juiciest, most-creative projects in the queue.
IHAF webinars are always free for our members to attend. Non-members can register for a modest fee.
The Latest in Offshore Creative Production
February 17, 2020
Tapping lower-cost, overseas resources for creative production is not a new trend. And as agencies look to decrease their production costs by 40% or more, offshore partnerships are transitioning from experimental to mainstream.
If your in-house agency has yet to engage in offshoring (or tried a …
What’s Your Purpose?
September 25, 2023
Everyone needs a sense of purpose. Purpose provides direction. It helps us prioritize. And it brings much-needed meaning to daily tasks.
For in-house agencies, purpose is especially important because it helps us stay focused on the type of work we should be doing as opposed to being sidetracked by …