• Quiet Drives, Creative Conversation & Kronos

    August 13, 2018

    When I was growing up, my father sometimes took me for evening drives through the small Vermont towns near our house. I loved those twilight hours, when the lights blinked on but curtains hadn’t yet been closed in the farmhouses we passed—I’d catch a glimpse inside and imagine the lives being lived …

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  • Out-of-Home and the Smart City

    August 06, 2018

    • by Ian Bowman-Henderson, DOmedia

    The shift toward smart cities is here. From better transportation hubs to self-driving vehicles, cities are harnessing the power of big data and technology to improve processes, increase efficiency and make city living more livable. And, with a projected increase of 2.5 billion people residing in …

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  • Creating Hardworking Video Content on a Budget

    July 30, 2018

    As brands invest more in the capabilities of their in-house teams, the desire for video content tends to increase. Requests begin to fly in for video—internal, external, social, communications, meetings and more. We recently surveyed in-house producers and found that, in their new reality of …

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  • IHAF Conference: Shifting for Change

    July 23, 2018

    • by IHAF Staff

    Are you attending this year’s IHAF Conference & Awards Show? Registration is open with early-bird savings for IHAF members through July 31. That means you only have a few days left to save $150 on our biggest event of the year.

    The theme of this year’s conference is SHIFT—focused on the unexpected …

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  • Are You Agile-Inclined?

    July 16, 2018

    In-house agency leaders are advancing from a Waterfall mindset to incorporate Agile in the way they work. Why? Because Agile can help them provide timely, personalized experiences that attract customers at scale.

    Over 37% of marketing organizations are moving to Agile, making them 3x more likely …

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  • Cheap Impressions Are Dead. What’s Next?

    July 02, 2018

    For the past decade, advertisers have been in a race to the bottom, attempting to buy and serve ad impressions at the lowest possible cost. In doing so, we seem to have lost sight of what's important—driving authentic connections between the brands we promote and the people who buy from us. …

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  • Are You A Winner?

    June 25, 2018

    • by IHAF Staff

    Your in-house agency spent the past year advancing the business, exceeding client expectations and producing exceptional work, right? That’s precisely why you should consider nominating your team for the 2018 In-House Agency of the Year award. This distinct award recognizes the unique contributions …

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  • Got Disruption? Time to Shift!

    June 18, 2018

    • by IHAF Staff

    Each year, IHAF spends considerable time chatting with members about what’s topical for them in order to align on a theme for our annual conference. This year, disruption emerged as a common thread—specifically, the factors that are shaping today’s marketing landscape and how in-house agencies are …

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  • Get the Gold, Get the Glory

    June 11, 2018

    • by IHAF Staff

    As one of the most celebrated competitions in the industry, there’s no better way to gain recognition for the outstanding work your internal agency produces than by entering the IHAF Awards—recognizing creative excellence among in-house teams across 30+ print and digital categories.

    Over 90 …

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  • Lessons Learned from the Inside

    June 04, 2018

    • by IHAF Staff

    Not only does Boston University deliver an exceptional education to its students, their in-house agency delivers exceptional creative solutions to 17 different schools and colleges, hundreds of departments and academic centers, and an assortment of events—all intended for internal and external …

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