• Got Rights? Securing Proper Permissions & Releases

    March 11, 2019

    • by IHAF Staff

    With your deadline looming, you feverishly search the Internet for the perfect image to put that finishing touch on your project. Before locking in, however, did you pause to confirm that you have the rights to use that asset, figure or photo?

    If you’ve made a habit of grabbing content off the …

    Read Moreright arrow

  • New Year, New Opportunities

    January 14, 2019

    • by IHAF Staff

    It almost seems passé to be talking about the new year, but in reality, we’re only two weeks in. So, there’s still time to resolve for the next 50 weeks to be as formative as they are fulfilling.

    One of the commitments we encourage you to make is to get more involved with IHAF in 2019. Our member …

    Read Moreright arrow

  • It’s the Year of Connectedness

    January 07, 2019

    • by Emily Foster, IHAF

    Twenty-eighteen was quite a year at IHAF and for in-house agencies in general—from press coverage to performance excellence, our members demonstrated that they have what it takes to be truly exceptional.

    When companies come to IHAF, they often tell us they join for the content but that the …

    Read Moreright arrow

  • Navigating Compliance with a Freelance Workforce

    October 08, 2018

    • by IHAF Staff

    There’s no doubt that leveraging freelancers is a great way to add talent to your team. In fact, nearly half of millennials are choosing the independent-contractor route these days. With all of that talent wading in the freelance pool, it’s important to understand whether your variable resources …

    Read Moreright arrow

  • Mutual Resolutions

    January 01, 2018

    • by Emily Foster, IHAF

    I've never been a fan of New Year's resolutions. There's something about the holidays coming to an end, however, and eating too many sugar cookies, that's prompting me to think about the new year in new ways. For IHAF, that means a fresh calendar of content and events to address the needs of our …

    Read Moreright arrow

  • 7 Tips for Building Your Personal Brand

    May 08, 2017

    In today’s hyper-connected world, brand building is no longer limited to monitoring and actively nurturing the reputation of a product or organization. It’s become much more personal—in some instances, very personal.

    Every tweet, status update, shared video, or tagged image helps paint an …

    Read Moreright arrow

  • And the Oscar Goes to… Proofreading!

    March 06, 2017

    In case you missed it, there was a mistake at this year’s Oscar ceremony—an error the unsung heroes of our in-house agencies most certainly would have recognized and quietly rectified if only the headcount had been allocated to support them.

    What I’m referring to, of course, is the mistaken …

    Read Moreright arrow

  • Building Brand with Design Thinking

    February 06, 2017

    • by IHAF Staff

    Nothing says “change” like consumer behavior. Just when you think you know their preferences, something changes and you’re back at square one. To acquire and retain a loyal base of customers, brands need to do a better job demonstrating an understanding of what’s important to consumers and evolving …

    Read Moreright arrow

  • A New Member’s Perspective on Professional Development

    May 02, 2016

    I met IHAF Board Chair Mark Gibson late last year at the 2015 HOW Design Live Conference in Chicago. Mark was attending the conference in support of IHAF and two members of his in-house agency at State Farm Insurance creative team who were presenting a session on how to increase influence in house. …

    Read Moreright arrow

  • Didn't Summit? Wanna Huddle?

    May 02, 2016

    • by Kate O'Callaghan, IHAF

    We just wrapped our Leadership Summit in Atlanta to rave reviews:

    “The IHAF Leadership summit pulled back the curtain on the in-house agency model. Our challenges as creative teams inside our organizations are universal. IHAF continues to inspire and provide valuable insider knowledge to lead our …

    Read Moreright arrow