IHAF Conference Recap: BRAND NEW

Earlier this month, over 300 in-house agency professionals from across the country gathered in Boston for our flagship event, the IHAF Annual Conference & Awards Show. This year’s conference theme was BRAND NEW—focused on how strong brands connect with consumers, differentiate from competitors, and integrate seamlessly across touchpoints in the marketplace. Attendees were engaged from start to finish with keynote presentations, roundtable discussions, brand bootcamps and our ever-popular awards show. By all accounts, the multi-day affair was a hit!

Interested in reliving your favorite keynotes, or experiencing them for the first time? IHAF members have access to our recorded conference sessions. This content is ideal to watch with your team, followed by a discussion on how to apply what you learned within your own organization. Access to recorded sessions is available to IHAF members only—including presentations by Quinn O’Brien of Lenovo, Mark Renshaw of Edelman, Dena Blevins of Starbucks, and Laurie Schiada, of The Boeing Company. If you’re not a member of IHAF and want access to our recorded sessions, there’s an easy way to get it—join us!

Beyond our video recordings, we’re happy to share over a hundred candids taken at the event. Our longtime photographer, Otavio Barbosa of Otavio Photo, did a phenomenal job capturing the energy and enthusiasm that have become hallmarks of our annual celebration. We hope you enjoy perusing our photo album; a few of our favorites are featured below.

The IHAF Annual Conference & Awards Show is the premier learning and networking event for in-house agency professionals. The moments captured here are a great reminder of the importance and value of coming together as a community, year after year. Many thanks to both our returning members and those who joined us for the first time. We look forward to seeing you at our next event for more networking, sharing and growing together.

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