State Farm Earns Best of Show!

With over 750 submissions across 32 categories, it wasn’t easy deciding who’d take Gold, Silver and Honorable Mention at last week’s IHAF Awards. The work was exceptional, with in-house agencies rivaling any top shop out there when it comes to creativity. Of course, there can only be one Best of Show at such an event—and this year that honor went to State Farm Insurance for their In the Moment: Hot Car social media video.

Led by Mark Gibson, the 150-person Creative Services team at State Farm serves as the in-house creative and production agency for the nation’s largest insurer of cars and homes. Their winning entry in the Digital Marketing, Social Media category shines a light on the heat-related danger of leaving children in cars.

Against a backdrop of applause, the State Farm contingent beamed as Mark Gibson stepped forward to accept the Best of Show trophy at the IHAF Awards Show. “It’s very humbling to be among this group,” said Gibson, “and to receive this kind of recognition.”

We’d like to thank all of our entrants, with Gold, Silver and Honorable Mention videos featuring the full assortment of award winners on our website. We’d also like to extend special thanks to Express KCS for their generous sponsorship of this year’s IHAF Award Show.

We look forward to seeing you (and your fabulous work) at next year’s event and to celebrating the explosion of creativity in-house teams of all varieties are producing every day. Join us!

No Reader Comments

Leave a Comment

Recent Posts

Building a Purpose-Driven Culture

August 20, 2018

  • by IHAF Staff

During last year’s IHAF Conference & Award’s Show, CEO of We First Branding, Simon Mainwaring, shared how to successfully build your brand’s philosophy, community and cultural leadership. In fact, his session was so well received that we invited him back as a webinar presenter this fall.

On …

Read Moreright arrow

IHAF Awards: The Results Are In!

September 17, 2018

  • by IHAF Staff

For months, the IHAF team has been busy gathering, organizing and admiring nearly 700 entries submitted by 77 in-house agencies in anticipation of the judging event for the 2018 IHAF Awards. And, the results are in!

Last week, a panel of 13 experts pored over every part and piece of your …

Read Moreright arrow