Research & Resources
With such a wide assortment of content available on our website, it can be hard to know where to begin. That's why we've compiled the bundles below—making it easy for you to find some of our most-popular sessions and materials. We hope you and your team take advantage of these valuable resources, revisiting your favorites as often as you like.
Our recorded sessions are available for you to download and watch at your leisure, including conference presentations and monthly webinars. These talks are an easy way to enhance team training or learn on your own. Pick a topic (or more) and enjoy!
Unleashing Your Creative Potential with Karen Goodman & Nichole Hynes, Bose Corporation
Shop Talk: What the Creative Doesn't Tell You with Pam Sarian & Rob Davison, Boston University
Betting on Influencers with Casey Hurbis, Rocket Central
Inspiring a Purpose-Driven Creative Culture with Darren Abbott, Hallmark
Chosen Name with Justin McCoy & Peter Vieno, Citi
From IHA to LLC: Copper Giants™ Goes External with Cliff Stevens, Liberty Mutual
Building a Strategic Planning Capability with Caitlin Blewett, Ami Chitwood & Michael Simone, Deloitte
Account Management Revival with Marta Stiglin, Stiglin Consulting
Time to Rethink the Role of a Producer with Sumit Ajwani, Makers
Organization & Operations
Never a Dull Moment with Jonathan Dillon, Nestlé USA
Taking the Charge Out of Charging Back with Jennifer Panitch, Anywhere Real Estate
Making Workflow Work Better with Mike LaBerge & Steven Enos, Liberty Mutual
Workfront Rollout Lessons Learned with Jordan DeWitt, Capital One
The Inside Jobs podcast features in-house agency leaders and influencers from top brands around the globe. The series gets up close and personal with the people who run these high-performing teams—brought to you by IHAF in partnership with our host Robert Berkeley and the production team at EKCS.
Learning Through Acqusition with Jon Gordon, FAT Brands Inc.
Embracing Marketing Operations with Kylie Turnauer, McKesson
My Calling, My Craft with Hillery Shay, Children's Minnesota
Agent of Change with JR Curley, FabFitFun
With our blog posts, in-house insights and how-to tips, you have access to all kinds of wisdom—hard earned by industry experts and in-house agency leaders. This includes instructional content that informs and inspires, helping your team perform at peak.
5 Ways We Keep Our Creative Universe Fresh
Helping Clients Appreciate Big Ideas
Crafting Your Value Story
Tackling the Stack: A Marketing Technology Roadmap
7 Must-Have Resources for 2023
Collaborating with External Agencies
As an IHAF member, you’re part of a network of in-house professionals intent on connecting, learning and growing together. Visit our Member Directory to find your perfect match. And, if you need help with an introduction, let us know.
IHAF members also have 24/7 access to nearly a thousand in-house professionals via our members-only LinkedIn Group. If you're not yet part of our online community, we encourage you to opt in. Post a question, share an answer and connect with your fellow IHAF'ers.