Unleashing Your Creative Potential

Conference

Presented by Karen Goodman (L), Executive Creative Director and Nichole Hynes (R), Executive Producer, Bose Corporation

Bose, a company with an incredible legacy creating premium audio products, has been on a journey of transformation for the past 18 months—working to evolve its approach to marketing to unleash the brand’s creative potential and successfully launch its latest products. By focusing on the craft, building new artistic muscle, and reimagining content and the customer experience, the team at Bose completely modernized its approach to marketing. Hear the story about how this group pushed the boundaries of what-is in its relentless pursuit of what’s-next.