Webinar Series

Our webinar series provides instructional content to boost individual and team effectiveness. From the comfort of your desktop, IHAF members can register for an unlimited number of webinars throughout the year, at no cost. Members also have access to our library of recorded sessions, so you can revisit your favorites all over again.

Take an hour and walk away with practical advice on everything from trends in digital and social to programmatic media to writing better briefs. We encourage members to view our webinars as a team and take time after the session to talk about how to apply what you learned.

Got something to share? Contact us if you are interested in presenting a webinar.

Maximize the ROI of Your Internal Video Studio

Thursday, April, 6, 2023 | 1:00 pm EDT | Members: Free | Non-Members: $50.00

Over the past few years, many internal agencies and corporate creative organizations have invested heavily in building video studios, eliminating the need to fully outsource such projects. But even with the equipment and facilities, teams are struggling to deliver on the promise of that investment—not to mention meet rising demand for video assets. Maybe your video process is muddled. Or your output is lacking that wow-factor. Or maybe your studio space sits empty more often than not.

Standing up a video capability requires vision and planning, clear roles and responsibilities, detailed production processes, and an understanding of how the video function ladders up to the in-house agency overall. In this essential webinar, the content marketing and video production experts at Tippingpoint Labs walk us through what it takes to deliver a demonstrable return on your investment, evolving your video studio from an adjunct offering to a competitive advantage.

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Taking the Charge Out of Charging Back

Thursday, May, 18, 2023 | 1:00 pm EDT | Members: Free | Non-Members: $50.00

Tasked with setting up a chargeback model, the team at Anywhere Real Estate not only discovered best practices to help launch it, they parlayed it into a resourcing and capacity-management system that informs internal staffing decisions in partnership with finance and HR. While some get fired up over the mere thought of charging back for internal resources, this intrepid team is using the new model to successfully track time, manage capacity and allocate hours by line of business. If you’re looking for ways to manage volume by client (with or without a chargeback model), this is the session for you.

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