Webinar Series

Our webinar series provides instructional content and insight to increase individual effectiveness. From the comfort of your desktop, IHAF members can participate in an unlimited number of webinars throughout the year.

Take an hour and walk away with practical advice on everything from digital marketing trends to programmatic media to writing better briefs. We encourage members to view our webinars as a team and take time after the session to talk about how to apply what you learned.

Got something to share? Contact us if you are interested in presenting a webinar.

View past webinars

Organizing Around Content

Thursday, October, 24, 2019 | 1:00 pm EDT | Members: Free | Non-Members: $50.00

Establishing an emotional connection with consumers is no longer a nice-to-have, it’s an integral part of building a brand. In this informative session, you’ll learn why creating consistent brand content that your audience cares about is so important and how Universal Orlando Resort is advancing its in-house content studio. Want to know what it takes to build a top-tier content and social team? Join Eric Gray as he takes us inside his award-winning operation.

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Design to Print

Thursday, December, 5, 2019 | 1:00 pm EST | Members: Free | Non-Members: $50.00

Ever wonder why the file you just printed doesn’t match the color on your screen? And then, what you can do to resolve it? In this webinar, Canon color expert John Scott Thorburn will address this age-old conundrum—enlightening us on brand color policies, how to best apply Pantone libraries, and what to do when alternate color spaces like CMYK and RGB are required. We’ll explore how to produce the most accurate, consistent spot-color reproductions in print. And we’ll learn about best practies for collaborating with your printer, including how to maintain design integrity when distributing digital files for print.

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Optimizing Your Membership

Thursday, January, 16, 2020 | 1:00 pm EST | Members: Free | Non-Members: $0.00

As an IHAF member, you have access to over 4,000 in-house agency professionals—not to mention a robust set of tools, templates, and benchmarking data to support your organization. Is your team taking full advantage of what IHAF has to offer? Whether you’ve been a member for five years, five days or are thinking of joining, this webinar will walk you through the full suite of benefits IHAF provides including our proprietary data library, Performance Evaluator, online and in-person networking, and events for 2020. Think of it as a personal training session to help you get the most out of your IHAF membership.

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View all of our upcoming events