Too often companies overlook the fact that employees should be their first line of awareness building and advocacy for the brand. An employee’s desire to promote their products or services, however, requires that those leading the company foster a purposeful culture that people want to be part of. So, how do you get there? How do you inspire and equip employees to become passionate, effective ambassadors of the brand? How do you evolve a culture that attracts top talent and drives commitment and productivity? And how do you cultivate an environment that holds onto its stars and gains recognition as a place people want to work? In this webinar, Simon Mainwaring will reveal critical best practices across a variety of industries, including the systems and storytelling required to build cultures that inspire employee engagement, drive business growth and boost your competitive advantage.