• Out-of-Home and the Smart City

    August 06, 2018

    • by Ian Bowman-Henderson, DOmedia

    The shift toward smart cities is here. From better transportation hubs to self-driving vehicles, cities are harnessing the power of big data and technology to improve processes, increase efficiency and make city living more livable. And, with a projected increase of 2.5 billion people residing in …

    Read Moreright arrow

  • In-House Creatives and Marketers Connect in Boston

    April 23, 2018

    We’re heading to Boston next week for HOW Design Live, April 30 to May 3. If you haven’t registered yet, there’s still time—time to take advantage of a dynamic line-up of speakers with deep experience with in-house creative, marketing, branding and more. 

    Here’s a preview of some of the sessions …

    Read Moreright arrow

  • Meet a Member: Jeremy Brazeal of Coca-Cola

    January 22, 2018

    • by Davielle Pierrette, IHAF

    IHAF member, Jeremy Brazeal, knows a thing or two about leading an internal creative team. As the Group Creative Director at KO:OP, the in-house agency at The Coca-Cola Company, Jeremy was kind enough to offer his perspective on what’s happening in the creative world today and share how he keeps …

    Read Moreright arrow

  • Lessons from the Leaders

    April 25, 2016

    To say that attending last week’s IHAF Leadership Summit was exactly what I needed is an understatement. You see, over the last three years, my in-house agency has reached our max ability to do projects quickly in large quantities. Projects that have the potential to be great, but rarely are. And …

    Read Moreright arrow

  • Pop into Coca-Cola

    April 04, 2016

    • by IHAF Staff

    By now you probably know that our next major event is the IHAF Leadership Summit, hosted by The Coca-Cola Company on April 21 in Atlanta. What you may not know is that in addition to an impressive lineup of sessions and speakers, the Summit includes an exclusive, guided VIP tour of Coca-Cola …

    Read Moreright arrow

  • A Meeting of the Minds

    March 07, 2016

    • by IHAF Staff

    Next month marks a unique meeting of the minds—minds that run some of the most prestigious in-house agencies in the country, assembling for a national summit of in-house agency leaders.

    Hosted by The Coca-Cola Company on April 21 in Atlanta, the IHAF Leadership Summit centers on what in-house …

    Read Moreright arrow

  • Learning from the Leaders

    February 08, 2016

    • by Emily Foster, IHAF

    Throughout the year, IHAF offers a steady stream of events—our webinar series, IHAF Huddle regional discussion groups, and IHAF Annual Conference & Awards Show. In 2016, we’ve added a new event to our rotation, the IHAF Leadership Summit.

    Held on April 21 at The Coca-Cola Company in Atlanta, the …

    Read Moreright arrow

  • What Makes a Strong Brand?

    March 17, 2014

    The term “brand” has been used to describe everything from company logos to corporate gestalt. In fact, brand is an amalgamation of things including the name or symbol used to identify your company, products and services, the essence and values of your company as well as the assets and liabilities …

    Read Moreright arrow