• How Mature is Your Marketing Work Management Model?

    January 23, 2023

    What’s the status of your in-house agency tech stack? How are your people, processes, and technologies performing? How intentional and customer-focused is your organization?

    Whether you’re mired in manual minutia, contemplating Adobe Workfront, or have a work management solution in place, a long- …

    Read Moreright arrow

  • How One Grocery Chain Is Making Marketing Work Better

    February 05, 2018

    The 120-person in-house agency at a natural foods company works hard to promote benefits of healthy eating. Now, they’re doing it more productively than ever before.

    The grocery chain recently redeployed the Workfront Project Portfolio Management (PPM) solution to address process transformation …

    Read Moreright arrow

  • Resource Management: The Ultimate Balancing Act

    October 16, 2017

    • by IHAF Staff

    The IHAF team recently partnered with Workfront to conduct a resource management survey for the in-house community. Over 100 unique companies responded, providing insight into their scheduling and planning habits as well as how they forecast, resource, and track their work. 

    The study includes …

    Read Moreright arrow

  • Meet an Ambassador: Andrew Dawson

    October 31, 2016

    • by Davielle Pierrette, IHAF

    Our Ambassador Network is comprised of a dozen or so in-house agency leaders from various companies, industries, geographies and team sizes who are actively engaged in spreading the word about IHAF. As we continue our monthly feature on those in the group, we couldn’t let October go by without …

    Read Moreright arrow