2013 Winners
Best of Show
Discovery Channel: Shark Week VW Integration
Advertising/Banners
Gold
Hagerty
Hagerty Digital Banner Ads
Silver
Prudential Financial
Prudential “Spirit of Community”
Honorable Mention
Discovery Communications
Science Channel: Fringe
Advertising/Digital
Gold
Prudential Financial
Prudential “America Speaks” November Post-Election Day Takeover
Silver
Discovery Communications
Discovery Channel: Frozen Planet
Honorable Mention
Prudential Financial
Prudential “America Speaks” Super Tuesday Retirement Poll
Advertising/OOH
Gold
A+E Networks
Key Art: The Men Who Built America
Silver
Discovery Communications
Discovery Channel: Frozen Planet
Honorable Mention
Prudential Financial
Prudential “America Speaks” Super Tuesday Retirement Poll
Advertising/Print B2B
Gold
Putnam Investments
Putnam and the Boston Pops
Silver
Putnam Investments
Putnam and the National Kidney Foundation
Honorable Mention
Bank of America
BAML - Auto Sector Ad
Advertising/Print B2C
Gold
Prudential Financial
Prudential “Atlantic Mobile Activation Ads”
Silver
Maple Leaf Sports & Entertainment
TFC Season Seat Holder Renewal
Honorable Mention
Marriott International
Fairfield Inn & Suites Breakfast Campaign
Advertising/Print B2B
Gold
Putnam Investments
Performance In Motion TV Series
Silver
Bright Horizons
Guess Who's Coming to Work
Honorable Mention
Norwegian Cruise Line
Breakaway
Corporate Communications/Annual Reports
Gold
Boston University
2012 Annual Report
Silver
Discovery Communications
Discovery Communications 2012 Annual Report
Honorable Mention
American Bible Society
Stewardship Report
Corporate Communications/Brand Identity
Gold
The Boeing Company
Boeing Defense, Space & Security KC-46 Tanker Campaign
Silver
PTC
PTC Rebrand
Honorable Mention
Bright Horizons
Our Culture
Corporate Communications/Cards, Invitations & Announcements
Gold
Norwegian Cruise Line
Holiday Card 2012
Silver
Hagerty
Hagerty Christmas Card 2012
Honorable Mention
Prudential Financial
Prudential Diversity Calendar 2012-2013 - “Let’s Get It Together”
Corporate Communications/Internal Communication
Gold
Yum! Brands
KFC Leadership Conference 2012
Silver
Geico
Hurricane Sandy Response
Honorable Mention
Mercedes-Benz
SL-Class eLearning Course
Corporate Communications/Logos
Gold
TJX Companies
The Thread
Silver
American Bible Society
Global Scripture Impact Logo
Honorable Mention
Norwegian Cruise Line
Great Stirrup Cay
Digital Marketing/Apps
Gold
Discovery Communications
Discovery Channel: Shark Week Co-Viewing App
Silver
Norwegian Cruise Line
Norwegian Flash Deals App
Honorable Mention
Prudential Financial
Prudential “Atlantic mobile activation apps”
Digital Marketing/Email
Gold
Norwegian Cruise Line
Holiday Card 2012
Silver
TJX Companies
T.J.Maxx Emma Score Story Email
Honorable Mention
Cigna
Cigna EAP - Employee Assistance Program
Digital Marketing/Social Media
Gold
Prudential Financial
Prudential “New York Red Bulls Street Team Challenge”
Silver
Norwegian Cruise Line
Facebook Fan of the Week
Honorable Mention
Prudential Financial
Prudential “Retirement TED Conversation”
Digital Marketing/Websites
Gold
Discovery Communications
Honey Boo Boo What'd Mama June Say Quiz
Silver
Maple Leaf Sports & Entertainment
TFC Season Seat Holder Renewal - onourturf.ca
Honorable Mention
Maple Leaf Sports & Entertainment
Toronto Raptors - 17 Reasons - the17reasons.com
Direct Mail/B2B
Gold
A+E Networks
History's Hatfields & McCoys Emmy Kit
Silver
Allianz Life Insurance Company of North America
New Pitches for Summer Kit
Honorable Mention
Allianz Life Insurance Company of North America
Masters Forum Recruiting Kit
Direct Mail/B2C
Gold
Fidelity Investments
Cash Management Direct Mail Piece
Silver
Fidelity Investments
Fidelity Investments 529 Holiday Gifting Campaign
Honorable Mention
Boston University
Admissions Reception Invitation
Environmental/Interior & Architectural
Gold
TTI North America
Galli Auto Salvage 40 Year Tribute
Silver
Blue Cross Blue Shield of Massachusetts Headquarters Executive Floor Branding
Blue Cross Blue Shield of Massachusetts
Honorable Mention
Kronos
Kronos Clock Fixture and Logo Wall Mountings
Environmental/POP
Gold
Timberland
Heritage and Technology Cube Sets
Silver
TTI North America
STOK Fixture
Honorable Mention
TTI North America
Hart Fixture
Environmental/Signage & Banners
Gold
Mercedes-Benz
Sprinter NTEA Booth
Silver
Maple Leaf Sports & Entertainment
Toronto Maple Leafs Signage
Honorable Mention
Timberland
Spring 2013 Global Store Windows
Integrated Campaign
Gold
Discovery Communications
Discovery Channel: Moonshiners
Silver
Discovery Communications
Discovery International: How We Invented the World
Honorable Mention
Discovery Communications
Investigation Discovery: REDRUM
Packaging
Gold
The Boeing Company
Boeing Store Party Pack
Silver
Marriott International
JW Marriott Candle Packaging
Honorable Mention
Discover Financial Services
Discover it High-End Card Carrier
Publications, Newsletters, Books and Magazines
Gold
Maple Leaf Sports & Entertainment
TFC Season Seat Holder Book
Silver
The Boeing Company
Frontiers Magazine
Honorable Mention
Boston University
Bostonia Fall 2012
Sales Collateral
Gold
Maple Leaf Sports & Entertainment
Toronto Raptors Seasons Tickets
Silver
Discovery Communications
Frontiers Magazine
Honorable Mention
Timberland
Fall 2013 Abington Collateral
Video/Corporate
Gold
Timberland
Earth Day 2012 - Predator
Silver
Geico
2012 GEICO Associate Music Video
Honorable Mention
Micron Technology
Micron M500 SSD Trailer
Video/TV & Web, 60 seconds or less
Gold
Discovery Communications
Discovery Channel: Shark Week VW Integration
Silver
Discovery Communications
Discovery Channel: Blue Moon TV spot
Honorable Mention
Mercedes-Benz
smart Did You Know Videos
Video/TV & Web, more than 60 seconds
Gold
Cigna
Cigna Ted and Sue App Video
Silver
Geico
GEICO Funniest Fed Promo
Honorable Mention
State Farm Insurance Company
LeMay Video
Stuff the Client Didn't Pick
Gold
TTI North America
G-Oil Logo and Packaging
Silver
Prudential Financial
Prudential “Herd Mentality Experiment”
Honorable Mention
TTI North America
Klutch Posters
