• In-House Creatives and Marketers Connect in Boston

    April 23, 2018

    We’re heading to Boston next week for HOW Design Live, April 30 to May 3. If you haven’t registered yet, there’s still time—time to take advantage of a dynamic line-up of speakers with deep experience with in-house creative, marketing, branding and more. 

    Here’s a preview of some of the sessions …

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  • HOW Design Live Comes to Boston

    March 05, 2018

    Boston. It’s where you need to be April 30 through May 3 so you can join us at HOW Design Live. One of our primary goals on the HOW team is to be forward thinking—to stay ahead of the industry so we can do everything possible to help designers, like you, navigate changing environments.

    An obvious …

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  • How Design Live: Top 5 Takeaways

    May 15, 2017

    I’ve been to HOW Design Live six times and I must say it never gets old. Inspiring speakers. Interesting topics. And maybe a little bit of swag to bring home from the expo hall. Most of all, it is a good opportunity to get a read on what is going on in our creative world.

    This year, seven IHAF …

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  • Five Reasons to Attend HDL 2017

    March 13, 2017

    Once you enter the professional world, opportunities for ongoing education can be few and far between. No matter how proud you are of your experience or degree, we all need to stay fresh. That’s why a trip to the HOW Design Live conference could be just the thing to inspire your work and boost your …

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  • The Latest in Package Design

    January 17, 2017

    Each year, the packaging design experts at The Dieline round up the best consumer product package designs and forecast the latest trends in their annual report. This year, we’re thrilled to share an exclusive preview of our findings with the IHAF community, specifically two emerging trends in …

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  • Are We There Yet?

    October 06, 2014

    How many times have we heard that question, repeated over and over and over again from the back seat? Despite our best efforts to silence the question with a satisfactory response, it seems we never get there ourselves. Can the same be said for your in-house agency?

    This month at IHAF, we’re …

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