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Meet Two New Board Members
February 17, 2014
This month, IHAF is exploring the topic of Operational Excellence and what it means to in-house agencies. As part of this series, I asked the two newest members of IHAF’s Board of Directors, Mark Gibson, Assistant VP of Creative Services at State Farm and Wayne Barringer, Director of Creative …
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How to Build Lasting Partnerships
October 07, 2013
When I began my career some time ago, as an eager “go get ‘em” account guy in the world of NYC advertising agencies, building a partnership with my client was the last thing on my mind. Don’t get me wrong, I wanted to be liked, but describing my interactions with clients as “partnership”? Not so …
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