• Give Your Clients What They Want

    July 15, 2015

    • by Emily Foster, IHAF

    Does the title of this blog frighten you? Don’t worry. I’m not going to tell you to make the logo bigger or to infuse neon green into your corporate brand palette. Beyond hearing “yes” to the sometimes-random requests they make, do you know what clients really want? They want to know that the in- …

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  • The Early Bird Gets the Discount

    July 08, 2015

    • by IHAF Staff

    It’s the most wonderful time of the year…at IHAF, anyway! That’s because we’re in the midst of planning our biggest event of the year—the IHAF Annual Conference & AwardsShow. The IHAF program team is hard at work lining up the best speakers, the best breakout sessions, and most opportunities to …

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  • The Crystal-Clear Winner

    June 15, 2015

    • by Emily Foster, IHAF

    Each year, numerous winners leave the IHAF Awards Show with accolades in hand. Only one team, however, walks away with the coveted, crystal Best of Show trophy—the clear stand-out among all of the work submitted that year.

    The Best of Show winner is chosen at the end of a day-long process where …

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  • Leading Teams by Leading Culture

    April 13, 2015

    Every organization has a culture built on its behaviors, habits, values and, most importantly, the collective energy of the people that comprise it. In my experience, strong culture is foundationally rooted in the ability to attract and retain the right people with the right energy, the right sense …

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  • Mark Your Calendars—Events Galore!

    January 21, 2015

    • by Emily Foster, IHAF

    Being a member of IHAF means you have access to a long list of benefits including participation in our events (bonus: most are free for members to attend). What types of events do we host here at IHAF, you ask? From monthly webinars to networking breakfasts to regional discussion groups to the IHAF …

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  • Ringing in the New!

    December 29, 2014

    Happy New Year! I hope everyone has been able to enjoy some family, friends and feet-up time over the past week. We’ve had some great discussions this month at IHAF, specifically around the importance of in-house agency promotion. Some of the points we discussed really resonated with me. I hope you’ …

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  • What Are You Promoting?

    December 17, 2014

    Most of us would agree that we can do a better job promoting our in-house agency, but what exactly should we be promoting? Is it the value that we bring to the organization? How about our overall effectiveness and creative solutions? Or maybe it’s our collaborative approach that bridges talent gaps …

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  • Self-Promotion Lesson Learned

    December 15, 2014

    While working for a previous employer, I wanted to promote the in-house creative team I was leading. When I approached my manager, he told me it would be a waste of time. The reason was that our internal clients wouldn’t appreciate us spending time marketing ourselves—we should be working for them. …

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  • Prove Your Value—Promote Your Team

    December 08, 2014

    Happy holidays! The IHAF community is busy making the mad, final sprint to the 2014 finish line. And while this time of year can be crazy—finalizing budgets, writing performance reviews, strat-planning for 2015—it also allows us a chance to look back, take stock and think about how we can do things …

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  • Keeping It Light

    December 01, 2014

    At a time of year when pressure is mounting for our teams and our clients are pushing to get projects done by year-end, it’s important to encourage employees to maintain work/life balance and to let them know that they are valued. How many of us have said to ourselves, “we aren’t solving world …

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