If your creative team is still taking orders from internal business stakeholders, your company is missing out on an invaluable resource capable of innovative thinking that can successfully drive new customer acquisition, increase loyalty and enable topline growth. The process of shifting from order taker to growth enabler takes time. In this webinar, we’ll hear how the team at Big Lots! made it happen—building trust and respect between business partners and the in-house agency while igniting creative thinking for bigger, better brand solutions.
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