Building a Video Partnership: ELEMENT & Boston Celtics

Thursday, February 25 1:00 PM - 2:00 PM | Members: Free | Non-Members: $50.00 USD

Event Details | Webinar

Video is king. Everybody wants more and more of it all the time. So when the in-house agency for the Boston Celtics and video content company, ELEMENT Productions, teamed up to meet the Celtics’ VOD needs, they needed a plan that would help both of them succeed. This webinar will detail how content planning, expectation management, and leveraging complimentary capabilities enabled these partners to deliver exceptional video for one of the NBA’s most storied franchises. It’s a lesson told from the perspective of a nearly decade-long partnership that you’ll want to apply to your own video content strategy. Register today.

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