IHAF Conference: Power Brands: Accelerating Alignment, Growth & Impact
In-house agencies have never been more important to the fate of brands. Alignment is the key to engagement. Advocacy is critical to growth. Together, they ensure a brand becomes a movement that compounds sales and impact. So, how do we get there? What steps must we take? What mistakes must we avoid? In this keynote presentation, Simon Mainwaring, CEO of We First, will unfold a roadmap based on insights from today’s top purposeful brands including how to build your brand’s culture, community and cultural leadership.
Presented by Simon Mainwaring, Founder & CEO at We First, Inc.
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