The Inside Scoop

  • The Work Behind Creativity

    September 11, 2013

    This month IHAF is all about creativity and while we certainly would love to talk through all the ways we love to be creative, we have found, as you may have as well, that the creative process often starts as not that creative at all.

    It is typical that the best creative emerges out of extensive …

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  • Content Creation Intermediation

    September 09, 2013

    • by IHAF Staff

    The IHAF team is almost entirely focused on designing and executing programming and content to enable the success of our members. We plan events, schedule speakers, collect data, issue reports, develop tools, facilitate discussions, enable networking—all of which is intended to advance the internal …

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  • How Do You Fly?

    September 03, 2013

    If you’ve been keeping up with The Inside Scoop, you know that every four weeks IHAF highlights a new topic of interest to the in-house agency community—and we blast that content across our digital and social platforms.

    Well, when this month’s theme was proposed in a recent IHAF Board meeting, I …

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  • It’s Awards Time

    August 19, 2013

    • by IHAF Staff

    Summertime. We’ve been talking about it a lot lately. It’s a time when workloads used to slow down and now ramp up. A time for juggling staff vacations, corralling eager interns, and finding ways to recharge your team’s batteries. Here at IHAF, summer is also a time to recognize the work that in- …

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  • Power Up!

    August 14, 2013

    As a Creative Director for one of the nation’s leading retailers, I’m always looking for ways to keep our team inspired. What I’ve found is that summer is a great time to recharge creative batteries and build camaraderie among the group. Here are five ways to energize your team this summer: …

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  • Summertime: The Great Balancing Act

    August 12, 2013

    Whatever happened to summer being a slower season in the agency business? It used to be a time when the pace throttled back—when work volume and deadlines lightened up a little. For the in-house agency at Discovery, I can attest that our volume and pace are as high as ever.

    Most folks still take a …

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  • Summertime, And the Livin’ is Easy (Or Is It?)

    August 05, 2013

    Remember summer when you were a kid? For me, summer promised a clean canvas that I filled with long, luxurious days reading books from the bookmobile, long hours at the pool, Girl Scout camp and wonderful visits to Grandma's house. Summer seemed endless and by the time it was over, I was actually …

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  • Meet a Board Member

    July 24, 2013

    • by IHAF Staff

    IHAF Board member, Kim McNeil, knows a thing or two about workflow. As VP of Operations and Vendor Management for FCA, the in-house agency at Fidelity Investments, Kim is responsible for all staffing, infrastructure and process management initiatives. IHAF caught up with Kim recently to get her …

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  • Data Deep Dive

    July 24, 2013

       Earlier this year, IHAF published its In-House Agency Report Card—a study capturing performance feedback from over 200 clients actively engaged with in-house agencies, with comparative data from some of the leading external agencies in the country. The results showed that clients rate internal …

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  • Meet a Member

    July 22, 2013

    • by IHAF Staff

    Meet IHAF member, Dan Buckhout—a marketing, creative, and publishing operations expert who specializes in assessing and implementing agency management systems, optimizing workflow, and process improvement. Dan successfully led the charge to replace the legacy project management and charge-back …

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