Performance Evaluator
Customizable survey to measure team performance.

Your Go-To Assessment Tool
Exclusive to IHAF members, the IHAF Performance Evaluator is a customizable survey that enables you to assess your team’s effectiveness as a marketing communications solutions provider to the businesses you support, for a clear, quantifiable view of client satisfaction.
For even greater insight, compare your results with the aggregated industry data in our In-House Agency Report Card. Benchmarking against other teams helps you pinpoint strengths, surface opportunities, and add increased value as a partner to internal stakeholders.
How It Works
The full survey consists of over 60 statements across nine categories, which cover the primary functions and responsibilities of most in-house agencies. When applied correctly, the insights gleaned from this assessment can help you foster stronger, more mutually beneficial partnerships with your internal business partners and stakeholders.
The IHAF Performance Evaluator is complimentary for members. As one of the many perks of being part of our community, we encourage you to use it regularly to evaluate the in-house agency’s performance and share progress updates with key clients and decision makers.
Customize Your Survey
Please complete the form below and submit it to IHAF. We’ll prepare your survey and send a link with instructions on how to issue it to your internal clients. Once your responses are in, IHAF will compile the data and deliver the results to you in a comprehensive slide set.
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Questions About Your Performance Evaluator?

Catherine Meissner
Program Coordinator
617.587.3923
Email Catherine