• What Makes a Master?

    October 11, 2013

    Next week, IHAF is holding its eighth annual conference entitled, In-House Agency Masters. Now, I’ve heard of master carpenters, master musicians, even sushi masters—but this is the first time I’ve heard the designation used to describe an in-house agency. And you know what? I like it.

    Mastery is …

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  • How to Build Lasting Partnerships

    October 07, 2013

    When I began my career some time ago, as an eager “go get ‘em” account guy in the world of NYC advertising agencies, building a partnership with my client was the last thing on my mind. Don’t get me wrong, I wanted to be liked, but describing my interactions with clients as “partnership”? Not so …

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  • Partnership Principles

    September 30, 2013

    Partner has become quite a buzz word in the ad business. The big news last week was that Twitter added CBS and the NFL to its “stable of advertising partners.” The 10th annual Advertising Week conference also took place last week in NYC, with a featured session on client/agency creative partners. …

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  • I Saw It All

    September 18, 2013

    The IHAF Awards Show judging event took place last week. For a full day, six judges gathered to evaluate and assess, calculate and debate—selecting category winners and one Best of Show. Here’s what Will Burns had say about the day.

    “I saw sharks. I saw bugs. I saw boxing gloves, and almost used …

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  • Want to be Creative? Make Some Room.

    September 16, 2013

    My friends and I went out to dinner recently at a fun restaurant in Providence, RI. It was one of those places that offers a “chef’s choice prix fixe”—usually that day’s find at the farmer’s market combined with the chef’s inspiration. When a talented chef at a top restaurant can apply her …

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