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Idea-Generating Techniques for the Desperate
June 22, 2015
Here’s a general rule of thumb regarding idea-generation techniques: they’re clunky, dorky and time-consuming. Oh, and they don’t work. You reluctantly resort to one when you're under the gun for an idea, then end up wasting valuable time that leaves you even more frustrated and desperate and …
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The Crystal-Clear Winner
June 15, 2015
Each year, numerous winners leave the IHAF Awards Show with accolades in hand. Only one team, however, walks away with the coveted, crystal Best of Show trophy—the clear stand-out among all of the work submitted that year.
The Best of Show winner is chosen at the end of a day-long process where …
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Building a Creative Environment
June 08, 2015
When I was in third grade, my mom and I ran into my teacher (a grim, severe drill sergeant) in the cereal aisle of the grocery store. I still remember how long it took my brain to recognize Mrs. Strictman. Her face was familiar, but foreign in that environment.
The grocery store was all joy and …
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We’re Focused on YOU
January 26, 2015
Last Friday, the IHAF Board of Directorsgathered to formally kick-off our 2015 program and to begin laying the groundwork for 2016. Now, I know what you must be thinking, “You’re focusing on 2016 already?” Well no, actually, we’re focusing on YOU. You see, at the close of each year, we survey our …
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Mark Your Calendars—Events Galore!
January 21, 2015
Being a member of IHAF means you have access to a long list of benefits including participation in our events (bonus: most are free for members to attend). What types of events do we host here at IHAF, you ask? From monthly webinars to networking breakfasts to regional discussion groups to the IHAF …
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Culture Is King at TIAA-CREF
December 22, 2014
The power of a vibrant, thriving in-house agency culture can often be underestimated. Viewed as a “nice-to-have” and tackled only after countless client requests and production deadlines are met. However, culture must be a top priority in order for talent, creativity and collaboration—all essential …
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How To Build A Duck, And More!
November 17, 2014
Did you know that these six LEGO bricks can be configured into 950,000 different combinations? Neither did we—until last week’s IHAF Conference, that is. In fact, we learned a lot over the course of the two-day event from leadership challenges to organizational strategies to techniques for rapid- …
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Nametags Are Not for Nerds (And Other Tips for Attending the IHAF Awards Show & Annual Conference)
October 31, 2014
IHAF’s biggest event of the year, theIHAF Awards Show & Annual Conference is right around the corner. With a snazzy newvenue, a two-day, action-packed agenda, and more opportunities for networking and participation than ever before, what can you do to get the most out of attending? Here are a few …
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Meet the CMOs
October 01, 2014
The IHAF Awards & Annual Conference is our largest event of the year, drawing up to 200 attendees from an assortment of companies nationwide. Our 2014 conference is themedCorporate & Creative, focused on the duality of in-house agencies today—the classic, conservative corporate side and the …
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Location, Location, Location
August 27, 2014
As we countdown to the 2014 IHAF Awards Show & Annual Conference on November 13 and 14, we thought it might be nice to feature an aspect of the event that we don’t usually highlight—the venue. This year’s show and conference is being held at one of Boston’s most fashionable and distinctive …
